7. Key
Partners
8. Key
1. Value
Activities
4. Customer
Proposition Relationships
2. Customer
Segments
Who are
What Key
What value do you
What type of
your key
Activities do
deliver to the
relationship does
For whom are
you creating
partners
our Value
customer?
each of your
value?
(Suppliers)? Proposition
customer
require?
Which of your
customer's
Who are your
segments expect
most important
Which key Your
resources
distribution
to solve?
problems you need you to establish
and maintain
are you
channel?
with them?
What products and
acquiring
Customer
services you will
from your
Relationships?
offer to each
partners
Customer
(suppliers)?
Revenue
Segments?
Streams?
Which key
activities do
partners
6. Key
3. Channels
perform?
Resources
What key
resources do
your value
proposition
Through which
channels do your
customer
segments want to
be reached?
require?
customers (target
market)?