A sales rep is talking to a prospect about his company's product. The prospect says she's been buying from a competitor for 10 years and likes their product.
What should the rep do first?
Ask her what she likes and dislikes about the competitor's product
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Offer her a sample and ask her to contact him if she likes the product
Find out the price of the competitor's product to see if he can offer a special introductory price
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