Answer :
Final answer:
Following up in the selling process is crucial for building customer relationships and increasing sales by improving satisfaction and engagement.
Explanation:
Following up in the selling process involves actions taken after an initial interaction with a customer to continue engagement and improve sales. One example of following up is asking a customer for feedback after a service is given to gather insights and address any concerns.
Another example could be helping a customer customize her purchase by offering personalized options based on her preferences, enhancing the overall experience and increasing the likelihood of a sale.
Following up is essential in building relationships with customers and increasing satisfaction, ultimately leading to higher sales conversion rates.
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