Which guideline should a sales associate follow when dealing with difficult customers?
a. Press the customers to decide
b. Speak and act very quickly
C.
Remain calm and courteous
d. Try to control the conversation
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Answer :

Final answer:

To handle difficult customers, a sales associate should stay calm and courteous, listen actively, empathize, and provide solutions.


Explanation:

When dealing with difficult customers, a sales associate should remain calm and courteous. This involves listening actively to the customer's concerns, empathizing with their situation, and finding solutions to address their issues effectively.


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