Note to the assessor: Award [3] if the answer shows full comprehension and is given in a full sentence. If the answer is correct but the grammar makes it difficult to understand, then award [2]. If the answer is partially correct, then award [1].

1. What is the purpose of advertising?

2. Describe a healthy attitude towards advertising.



Answer :

1. The purpose of advertising is to promote products or services to potential customers in order to increase awareness, generate sales, and build brand loyalty.

2. A healthy attitude towards advertising involves critically evaluating the information presented, recognizing the persuasive intent behind the messages, and making informed decisions based on personal needs and values rather than being swayed by emotional appeals.

E988, 8960, 8970, 8973

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